What We’ve Been Up To: YMS, Student Perks & What’s Next

The SUBTV team has been busy behind the scenes, and it’s time to share what we’ve been up to!

Last week, we hit YMS (Youth Marketing Strategy) London, the world’s largest youth marketing festival, where the industry’s biggest names come together to better connect with Gen Z. We had some brilliant conversations, caught up with familiar faces from our venues, and introduced something special…

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Student Perks is here and officially live in the SUBTV app 🎉

Student Perks is our brand-new rewards and savings platform, giving students exclusive discounts, instant gift cards, and more... all directly through the SUBTV app. It’s designed to make student life smarter, easier, and packed with more value than ever.

We also made some serious noise at YMS thanks to our exciting partners:

RKiD Lager, the freshest new lager on the scene, crafted exclusively with British malts and dubbed “Sunshine in a glass”. Easy drinking, no hard sell, something SUBTV knows plenty about!

Rockbox, our trusted digital signage partner helping power screens across university spaces, making campaigns and Student Perks impossible to miss.

We even gave away a £200 gift card to celebrate. Congrats again to our winner!

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What’s Next?

With YMS behind us, we’re now gearing up for Freshers 2025 where Student Perks will roll out nationwide. We can’t wait to support venues, students, and brands with more savings, more engagement, and more perks across campus life.

Haven’t jumped on board yet? Get in touch and let’s make this Freshers one to remember.

Get in touch

The future’s looking bright, speak soon!

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